Shortly after we completed one marketing campaign, a company we partnered with on the program asked us to share our leads with them. When I explained that we could not share prospects information, the CMO of the partner organization shot back an email ...


After giving birth to her daughter, Crystal Etienne started experiencing light bladder leakage. She was only in her twenties. "I realized that I had no control over it, which was a very uncomfortable and embarrassing feeling, especially since I thought I ...


If you're stuck trying to figure out how to start an agency, this video is packed with tips on how to grow and establish yourself in the marketing space. It takes a ton of work to start an ad agency, and many people never get to the stage where they are ...


San Francisco-based Thunder is making a big investment in Seattle. The company announced Wednesday that it has hired longtime Seattle tech leader BJ Fox as VP of engineering, and said it plans to grow its Seattle office aggressively over the next year.


Now, all that pre-release hype could’ve been watered down had the movie not delivered on its seemingly impossible expectations. But by backing a director like Coogler, along with writer Joe Robert Cole, Disney bet wisely that they’d deliver something ...


Subscribe to The Financial Brand via email for FREE!Marketing as a discipline has totally reinvented itself over the past several years, from primarily a communications function to one that creates both value and revenue. Unfortunately, most bank and ...


What will programmatic advertising look like in a few years? For Time Inc.-owned Viant, people-based marketing is the trend, and the company has recently released a white paper that offers some evidence in support of that vision. The paper, “Power of the ...


ERIE, Pa., Feb. 21, 2018 /PRNewswire/ -- Erie Insurance has appointed Kim Kaercher as Corporate Marketing Officer with oversight of ERIE's marketing strategy and functions. Kaercher's diverse background spans advertising, marketing, communications, program ...


Most advisors know they should track their key marketing activities—it’s no secret. And while activity tracking is basic in theory, implementation takes an incredible amount of self-discipline. It’s the ultimate form of internal accountability.


SUSSEX, Wis. - February 21, 2018 - Quad/Graphics, Inc., today reported fourth quarter and full-year 2017 results. View the full release here. “We are pleased with our fourth quarter and full-year 2017 results, which were in-line with our expectations and ...


SUSSEX, Wis@ - February 21, 2018 - Quad~Graphics, Inc@, today reported fourth quarter and full-year 2017 results@ View the full release here@ “We are pleased with our fourth quarter and full-year 2017 results, which were in-line with our expectations and @@@

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